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A Preliminary scale for measuring the market orientation of nonprofit organisations in India

MODI, Pratik

A Preliminary scale for measuring the market orientation of nonprofit organisations in India - Gujarat Institute of Rural Management 2008 - 26 - Institute of Rural Manegement,Anand, Working paper.208 .

Subjects--Topical Terms:
VOLUNTARY ORGANISATIONS | NON- PROFIT ORGANISATIONS | NON-PROFIT MARKET ORIENTATION

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A Preliminary scale for measuring the market orientation of nonprofit organisations in India

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